2. Take a specialized approach to implementing email notifications

2. Take a specialized approach to implementing email notifications

Normally, you can, also, blacklist a user, filter users based on multiple criteria, see who is online, chat with other users, take part in contests and play a bunch of games. Even if we’ve left out something, it would most probably be nothing new to you. This sounds like a bunch of ancient platitudes, is there anything that could give you an edge?

    1. Private chat
    2. Notifications
    3. User profiles and matching
    4. Geolocation
    5. Discovery settings
    6. Calendar
    7. Facebook login or any other feature that would differentiate your app from the competition

    Accordingly, here are the things that we would recommend, functionality-wise, to businesses so that they could take full advantage of their mobile dating application:

    1. Implement differentiated messaging

    Many men, many minds. You always find some folks more attractive than others. When it comes to the opposite sex, this may be instantaneous. Consequently, the attention of some people can be a lot more interesting than that of others. To help a user avoid embarrassing situations and unwanted, irksome attention, you should implement the messaging functionality of your dating app accordingly. For example, it can be implemented so that the user will receive messages only from those whose pics they have previously “liked”, or whom they have added as a friend or followed.

    As an alternative, you can also make the ability to receive a message from any user in the system optional.

    Similarly, it would be beneficial only from the point of view of the UI/UX if you use a limited number of email notifications. Many dating sites start funneling scores of them into their users’ mailboxes once the latter has ticked off the corresponding option.

    Sent on every other occasion by both your site and the gaming apps it is integrated with, such notifications can clutter up your user’s mailbox to the brim within days, become a nuisance and, eventually, put them off using your dating app.

    Aside from matches-related notifications, it would be better to send email notifications about events associated with the user’s friends, or those whom they have followed rather than with any sign of attention from any of the system’s users. Continuer la lecture de « 2. Take a specialized approach to implementing email notifications »

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